Our toolkit

Just like you, we use tools every day to perform our tech and data wizardry. We like to talk about the platforms we love, so feel free to a peek in our toolkit!

Data collection

We help our customers to gather data from different sources, using:

Firebase Analytics - analytics for apps
Google Analytics 4 - the industry standard
Piwik Pro Analytics - the privacy-first standard
PostHog Analytics & Session Replay
Screaming Frog SEO Spider - no-nonsense technical SEO analysis
GTmetrix - our go-to website performance analyzer
SERPRobot - to track keyword positions in search engines

Orchestration of data collection

Decide when and where your data should be collected, with:

Google Tag Manager - the industry standard
Piwik Pro Tag Manager = the privacy-first standard
PostHog Feature Flags & A/B testing

Data analysis

Tools that help you to turn raw data into insights, through:

Google BigQuery - analyze big data
R - statistical data analysis
And don’t forget good old spreadsheets (Microsoft Excel & Google Sheets)

Data visualization

Turn insights into easy to understand visualizations, on:

Looker Studio including Looker Studio Pro
PowerBI - Microsoft’s main DataViz tool

Data activation

Create impact with your insights, via:

Google Ads - search and display advertising
Meta for Business - social advertising

Operational excellence

Our personal favorites that optimize efficiency & collaboration:

Isoflow - easy & quick diagrams
Google Workspace - Microsoft 365, but better 🙈
Image Scrubber - safely share images
Miro - interactive whiteboards
Obsidian - organize your thoughts into a ‘second brain’
RescueTime - stay on top of your productivity
Teamleader - project management, invoicing and more…
Favicon Generator - test & implement favicons across all browsers and operating systems

Other tools

☕ the Sage Precision Brewer, because we like great coffee
💻 Lenovo Thinkpad - our everyday workhorse
📱 Google Pixel - ease of use and data governance in one device!

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