Tag Manager Auditing (Health Check)

Stop Making Budget Decisions on Broken Data

Over time, Google Tag Manager (and other tag management platforms) becomes a messy, untrustworthy black box. Scripts fire twice, not at all, or before users give legal consent. You can’t scale your marketing when you are optimizing algorithms with broken data. We deeply check your tracking setup and deliver a developer-ready roadmap to clean up your tracking health.

How We Work: The Audit Process

• The Kickoff: We sit down with your team to understand your current marketing stack, your specific data doubts, and what platforms matter most to your bottom line.
• The Deep-Dive Diagnostic: We dig into your GTM container, Google Analytics 4, and ad platform pixels to trace exactly how data is flowing (or failing).
• The Delivery Meeting: We don’t just hand you a PDF. We host a final walkthrough session to explain our findings in marketing terms to your marketing team, and in technical detail for your developers.

What You Get: The Technical Scope

An actionable, structured audit report with prioritized, developer-ready backlog of fixes covering three core areas:

• Tags Health Check: Identifying deprecated elements, naming inconsistencies, redundant scripts, and hardcoded tag conflicts that slow down your site.
• Consent Verification: Checking if your setup strictly respects user privacy choices before firing.
• Platform Validation: Confirming accurate data delivery and configuration alignment across downstream tools like GA4 and Google Ads.

Fixed Pricing

Interested? Book Your 15-Minute Setup Call with Caro!

Meet our team

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